CapCut Brand 2024
潮流 专业 影像
Category
Branding,Visual Identity
Client
字节跳动 剪映
Year
2024
CapCut,由字节跳动精心打造的视频编辑软件,不仅与TikTok平台深度融合,更为该平台及其他短视频平台的内容创作者提供了强大的编辑工具。 随着2024年的到来,CapCut在海外市场的迅猛发展,其在图像处理领域的专业能力和功能都实现了显著的飞跃和增强。传递“引领潮流的专业影像剪辑”的品牌理念,已成为我们品牌战略中的核心方向。 我们致力于将CapCut的品牌精神|潮流、专业、影像]深植于每一个视觉元素之中,确保用户在与CapCut互动的每个瞬间,都能感受到其专业级的剪辑体验,并与之产生深刻的情感共鸣。
CapCut, a video editing software crafted by ByteDance, not only integrates deeply with TikTok platform, but also provides powerful editing tools for content creators of this platform and other short video platforms. With the arrival of the year 2024, CapCut's rapid development in overseas markets, its professional capabilities and functions in the field of image processing have realized a significant leap and enhancement. Delivering the brand concept of "trend-setting professional image editing" has become the core direction of our brand strategy. We are committed to embedding CapCut's brand spirit of "Trendy, Professional, Image" into every visual element to ensure that every moment users interact with CapCut, they can feel its professional editing experience and have deep emotional resonance with it.
CapCut Brand 2024
潮流 专业 影像
CapCut,由字节跳动精心打造的视频编辑软件,不仅与TikTok平台深度融合,更为该平台及其他短视频平台的内容创作者提供了强大的编辑工具。 随着2024年的到来,CapCut在海外市场的迅猛发展,其在图像处理领域的专业能力和功能都实现了显著的飞跃和增强。传递“引领潮流的专业影像剪辑”的品牌理念,已成为我们品牌战略中的核心方向。 我们致力于将CapCut的品牌精神|潮流、专业、影像]深植于每一个视觉元素之中,确保用户在与CapCut互动的每个瞬间,都能感受到其专业级的剪辑体验,并与之产生深刻的情感共鸣。
CapCut, a video editing software crafted by ByteDance, not only integrates deeply with TikTok platform, but also provides powerful editing tools for content creators of this platform and other short video platforms. With the arrival of the year 2024, CapCut's rapid development in overseas markets, its professional capabilities and functions in the field of image processing have realized a significant leap and enhancement. Delivering the brand concept of "trend-setting professional image editing" has become the core direction of our brand strategy. We are committed to embedding CapCut's brand spirit of "Trendy, Professional, Image" into every visual element to ensure that every moment users interact with CapCut, they can feel its professional editing experience and have deep emotional resonance with it.
Category
Branding,Visual Identity
Client
字节跳动 剪映
Year
2024
品牌颜色
Brand Color
CapCut拥有多样的创作者群体,品牌色在与用户的叙事中扮演了重要的角色。多样化的颜色才能把创意与包容表达的更加生动。
CapCut has a diverse community of creators, and brand colors play an important role in the narrative with users. Diversity of color is the only way to express creativity and inclusiveness more vividly.
品牌颜色
Brand Color
CapCut拥有多样的创作者群体,品牌色在与用户的叙事中扮演了重要的角色。多样化的颜色才能把创意与包容表达的更加生动。
CapCut has a diverse community of creators, and brand colors play an important role in the narrative with users. Diversity of color is the only way to express creativity and inclusiveness more vividly.
品牌基因
Brand DNA
作为影像剪辑工具,CapCut赋予创作者裁剪和塑造光影的能力,创造出令人惊叹的作品。它像一把剪刀,打破平面与空间的隔阂,塑造天马行空的作品。
As an image editing tool, CapCut gives creators the ability to cut and shape light and shadow to create stunning works. Like a pair of scissors, it breaks down the barriers between flatness and space to create something out of the ordinary.
品牌基因
Brand DNA
作为影像剪辑工具,CapCut赋予创作者裁剪和塑造光影的能力,创造出令人惊叹的作品。它像一把剪刀,打破平面与空间的隔阂,塑造天马行空的作品。
As an image editing tool, CapCut gives creators the ability to cut and shape light and shadow to create stunning works. Like a pair of scissors, it breaks down the barriers between flatness and space to create something out of the ordinary.
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©2024
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2024
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